LEGOLAND Florida Resort, the ultimate interactive LEGO destination for children ages 2-12, will unveil a 1:1 replica of Ford’s iconic “1964½” Mustang coupe during Mustang Club of America’s 40th anniversary celebration. Built brick by brick at The LEGO Group’s U.S. headquarters in Enfield, Connecticut, the life-size model will make its public debut at the legendary Indianapolis Motor Speedway on Thursday, Sept. 1.
- LEGOLAND Florida Resort to unveil life-size “1964½” Ford Mustang made out of thousands of LEGO bricks
- Vacation destination #BuiltForKids to celebrate first Mustang coupe with public tour before installing the giant model outside its Ford-sponsored theme park attraction
- LEGO Mustang to take part in the MCA parade Friday evening at Indianapolis Motor Speedway
“We’re delighted to show off our version of an American classic during MCA’s 40th anniversary celebration,” said Chloé Boehm, public relations executive at LEGOLAND Florida Resort. “We can’t think of a more perfect place to reintroduce the car that redefined cool in a fun, creative way.”
Partnering with long-time sponsor Southern Ford Dealers, the resort wanted to build a life-size Ford vehicle that would resonate with guests of all ages. Created with thousands of colorful LEGO bricks by a team of veteran Master Model Builders, the stunning model re-creates the first Ford Mustang, which debuted at the New York World’s Fair on April 17, 1964.
“It’s an honor to partner with LEGOLAND Florida Resort to unveil the ‘1964½’ LEGO Mustang over Labor Day weekend,” said Jeff Mays, president, Mustang Club of America. “The Ford Mustang and LEGO toys are classic American icons that appeal to enthusiasts of all ages. We look forward to a fun-filled weekend and helping the resort kick off the LEGO Mustang’s publicity tour at the MCA 40th anniversary celebration.”
Towed in a see-through trailer decorated with colorful LEGO graphics, the model Mustang will participate in MCA’s Mustang Parade at Indianapolis Motor Speedway on Friday, Sept. 2. This event will also feature Mustangs and MCA clubs from around the globe in an attempt to break the record for the world’s longest Ford Mustang parade.
After its initial appearance in Indianapolis, the LEGO Mustang will make several stops around the country before arriving at the popular, kid-sized Ford Driving School attraction at LEGOLAND Florida Resort, where it will remain on permanent display.
For more information about the LEGO Mustang, visit the resort’s official blog at http://www.llfblog.com and follow its progress through social media with hashtag #BrickPony.